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Pricing Google AdWords

Pricing of Google AdWords is bit complicated. It is so because it is not fixed and vary according to the key words that you will use and the competition in the market of that particular niche. Simply we can say that it depends on what you can afford for this!

The most common answer for the pricing is, “It depends.”

The cost of Google Ads (formerly known as Google AdWords) depends on several variables. However, in shortly, the cost of Google AdWords is as under:

  1. Campaign Setup: $150
  2. Cost Per Cick (CPC): Approximate $1 to $2. It means that the more you spend the more you can get the clicks on your ads.
  3. The price mentioned above i.e $1 to $2 for one CPC is valid for all types of Google Ads, including text ads (in the form of  URL links in the search engine), visual ads (in the form of images on the famous websites), video ads (in the form of videos that appear on YouTube when we watch any famous video).